Description
Title: Small Business: An Entrepreneur’s Business Plan, 9th Edition
Authors: Gail Hiduke, J. Ryan, Scott
Publisher: Cengage Learning
Description:
In the 9th edition of “Small Business: An Entrepreneur’s Business Plan,” authored by Gail Hiduke and J. Ryan Scott, aspiring entrepreneurs are provided with a comprehensive guide to developing and executing successful business plans. This edition offers practical insights and step-by-step guidance for starting, managing, and growing small businesses. The book covers key topics such as business opportunity evaluation, market analysis, financial planning, marketing strategies, operations management, and legal considerations. Additionally, it delves into emerging trends and technologies in entrepreneurship, including e-commerce, social media marketing, and sustainable business practices. Through real-world examples, case studies, and interactive exercises, Hiduke and Scott empower readers to create well-crafted business plans that effectively communicate their vision and strategies to stakeholders. Whether you’re a student studying entrepreneurship or an aspiring business owner, this authoritative resource serves as an invaluable tool for turning innovative ideas into successful ventures.
