Description
Strategic Organizational Communication: In a Global Economy 7th Edition
Summary: “Strategic Organizational Communication: In a Global Economy” explores the role of communication in modern organizations within the context of a globalized economy. This edition covers various aspects of organizational communication, including leadership communication, crisis communication, intercultural communication, and communication technologies. With a focus on strategic approaches to communication, the book provides insights into how organizations can effectively communicate internally and externally to achieve their goals in today’s complex business environment.
Author: Charles R. Conrad
Publisher: Wiley-Blackwell
Publication Year: 2012
ISBN-10: 0470650800
ISBN-13: 978-0470650802
